It's a sad season for those in the video projection industry. MItsubishi has announced that they are leaving the consumer electronics market. "We have been sustaining losses, so we decided it’s about time we exit the market,” said James Chan, vice president of marketing at Mitsubishi Electric Visual Solutions America. “We want to focus on stronger businesses and make them even stronger." (AVnetwork.com)
We have been installing Mitsubishi electronics almost exclusively for the past several years. One of the main reasons is because they have had one of the best return policies in the electronics market. Another reason we always liked them is because the company is very good to their re-sellers. Selling projectors is a tough business, because it's difficult to beat internet pricing. Today, as I researched replacement products for our favorite Mitsubishi projectors, I came across one that looked promising. I looked at the pricing and the small difference between the M.A.P. (manufacturers advertised price) and my cost was not great, but enough to make a small profit. So I pulled the projector up on the manufacturers website to look at the specs in more detail and got a shock...Their own selling price online was well below my cost AND even below their own MAP pricing! We will definitely not be selling that brand. I have learned that when a company protects its pricing for its re-sellers, then it also takes care of its customers and stan
DON'T FRET, those of you who still have Mitsubishi projectors, they will continue to service all of their products . Chan says the company will continue to honor warranties until they expire. Mitsubishi also will maintain its parts centers and support lines. “It’s basically business as usual for the support and service part," Chan said. "People don’t need to worry about not having [any place] to go for support. The authorized service and telephone support will still be there.”
We have some new suppliers all lined up including brands like Panasonic, NEC, and every other brand name of projector you could want or need, we can get it.
Our authors are technicians who have had dozens of years of experience in the A/V industry. Click HERE to submit a question.